Q&A :: “Where is your shop located?”
The Question: How to kindly and effectively answer the question of “Where is your shop located?” I am a studio-based florist and frequently, when asked that question, (I answer proudly, and without apology) “I have a studio at my home” I have had the experience that people seem to think it is inferior to a […]
Are you a People Pleaser, or a Pushover? by Alison Ellis
In an effort to provide outstanding customer service it can be hard to navigate the line between being a people pleaser and a push-over. Here are some tips that can help you make your customers happy while staying true to your needs as a business owner. Visit Alison’s Blog for more inspiration – Alison Ellis […]
Florist + Wedding Photographer Intervention by Alison Ellis
When floral designers are proud of our work we really, really, really want professional photos to show off our stuff. It somehow seems increasingly hard to find photographers who are willing to share their work with us. Here’s my take on it… Why don’t wedding photographers share photos with floral designers? We always want photographers […]
Where’s the check? by Alison Ellis
Small businesses can get bogged down by late payments. There is one major reason why your clients may be paying you late (hint: it may be YOUR fault). I’ve got some tips for your today in my latest video. As business owners it can be frustrating to deal with late payments. If you find yourself […]
Are you expensive? A question for florists. by Alison Ellis
Thank you, Alison, for this fantastic educational video! Floral Artistry, Vermont
Book Review :: Fresh From The Field Wedding Flowers
Flower farmers extraordinaire Lynn Byczynski and Erin Benzakein have come together to create a fantastic resource for the floral industry, Fresh from the Field Wedding Flowers. I knew the book was about using local and sustainable flowers for weddings, but wasn’t sure exactly what information the authors would be covering. The book was written with […]