SEATTLE ARTIST & LOCAL FLOWER GROWERS TEAM UP ON FLORAL MURAL
A once-gray warehouse building in the Georgetown neighborhood is getting a colorful facelift. Seattle artist Josephine Rice is painting the finishing touches on a multi-hued floral mural on the South Orcas Street home of the Seattle Wholesale Growers Market Cooperative. Rice started painting the building’s 65 foot by 25 foot facade on April 15. She […]
How do you handle requests for extra flowers? with Alison Ellis
If you have been in the floral industry for more than a hot minute, there’s a chance that you’ve been asked to include “extra flowers” at no charge. It can really catch you off guard sometimes and put you on the spot! Click to watch how I deal with requests for “extras” and scroll down […]
Jason Parent Cfd Mmfd Wins the 2019 James Lowe Memorial Award
FloristWare is pleased to announce that Jason Parent Cfd Mmfd, of Fiddleheads Flowers and Vintage Chic Gifts in Cape Elizabeth, Maine, is the winner of the 2019 James Lowe Memorial Award. After one week,and more than 4,000 thousand votes for thirty-eight individual entries, the top five finishers (Jason among them) in the online design contest […]
The Flower Podcast with Scott Shepherd
I have a fun interview to share with you all, today I am chatting with Scott Shepherd. Have you heard of Scott’s Podcast The Flower Podcast? I’ve been binge listening to the interviews he has shared on his podcast. When he reached out to interview me for his podcast I, of course, said yes! Here […]
Brown Rose Color Study with Mayesh Wholesale
The Beige to Brown Rose Color Study featuring 12 varieties of roses that fall into that dusty, muddy, in-between, some are brown color palette! Thank you to Mayesh Wholesale for sponsoring and supplying the roses for our Beige to Brown Rose Color Study! Variety: Caffe Latte Vase Life: 5 Days Width when open: 2.5-3” wide […]
Pricing Garlands and Greenery with Alison Ellis
Year after year florists tell me that pricing is their #1 struggle in their business and today I’m answering 2 of the the most frequent pricing questions I get: #1 How much should you mark up a pre-made garland? and #2 How do you price greenery and fillers when you don’t know how many stems […]