2016 Annual Review for YOU!
Hello flower friends! Well, it is that time of year, that inevitable time when we reflect on the previous year and set goals for the upcoming year. So here we go – print this out or save a copy of it to your computer, do some pondering and jot down some thoughts about 2016 and […]
Featuring Midori Ribbons
“MIDORI is a quality brand that inspires, enchants and immerses Ribbonistas in the vibrant world of MIDORI with every ribbon and design.” Today we are featuring luxurious ribbons & gift wrap from MIDORI, styled by Amy of GATHER. This was my first experience working with MIDORI’s gift wrap, it is very thick paper and with […]
What if you don’t have a picture to show a client? by Alison Ellis
Today’s video is about what to do when you don’t have a picture to show a client. Oftentimes clients rely on photos to relay their vision, but what if you haven’t done this exact design before? You know you can make it, but you don’t have a picture. Here’s how I view this “issue” and […]
Q&A :: Which Social Media Platform is your Favorite?
The Question: Which Social Media Platform is your Favorite? The Answers: My favorite social media platform is Facebook, as it allows a conversation about anything posted. I constantly vow to spend more time posting, but always fall short of my goals. Time to find an intern for a constant post-a-palooza! Cynthia Damico design in bloom […]
Identifying Your Ideal Customer by Alison Ellis
I use the term “ideal customer” quite often and in today’s video I’m defining what that means for your business as well as my process for identifying my own ideal customer. This is such an important aspect to running your small business, especially if you’re a home-based designer like me. I think the single most […]
How to be the most valuable floral designer at your company by Alison Ellis
Can a single rose really derail your business? When you look at the numbers, the answer is definitely, yes. In fact, when you hear the case I’m about to present you might want to sit down. My inspiration when I made today’s video was “How to be the most valuable floral designer at your company”. […]