Fabulous Florists :: QuatreCoeur


Your name: Ruth Muzio and Amanda Peters

Your Business name: QuatreCoeur

Your Location: Brooklyn, NY

How did you start your business?
We met while working at a high end floral shop. We shared a taste in
quality aesthetic and creativity and soon decided that we would like
to try our own creative approach to the event floral business. Thus
QuatreCoeur was born.

Our business started with numerous brainstorming sessions that we used
to outline a business plan in the fall of 2009. As a collective we
took our nine years of experience in the floral business and matched
it with a desire to see things a little differently and opened up for
business. We settled our foundation on the fundamentals of great
craftsmanship, quality customer service, and unhindered creativity.

The first year of business has been full of wonderful clients,
positive press, and some fun events. It also proved to be a learning
period, and we have had a number of amazing opportunities to showcase
our work.

What is your design aesthetic?
Our designs vary to suit the client’s style, but we always try to
incorporate an element of playfulness and movement in our work. We
love mixing textures and finding unique containers. We also love to
mix unusual flowers with the more traditional favorites.

What inspires you?
Ruth:
My childhood and college years were spent taking lessons in drawing,
painting, sculpture and art history. I was inspired by so many great
artists and still am. I think like a painter when designing
arrangements, often looking at color first, and building something
around that. My mother’s family is also full of creative people whose
love of cooking, antique collecting and entertaining was passed onto
me. It was only natural that I would have an interest in parties and
decorating.

Amanda: Growing up in Wyoming, I had a hands-on learning experience
.with flora and fauna. While working on the family farm I developed a
deep respect for nature and grew to love all things floral and
botanical. I am often inspired by my childhood, and incorporate a
sense of discovery into my designs.

What are the trends, flowers & colors that are unique to your region?
In New York City, there are so many options to choose from! Most
couples want to express their individuality in their wedding decor and
flowers. However, modern, Asian inspired, and minimalist arrangements
are still very popular. Loose, romantic and whimsical designs are also
in demand.

Right now, an amazing variety of local dahlias are available from
upstate, as well as crabapple and pear branches. Beautiful berries and
fall foliage will be coming soon. Every season has something amazing
to offer.

Are you a retail shop, studio/warehouse or home based?
Studio and home based.

Do you offer any services in addition to floral designs?
In addition to floral design we offer handmade elements for weddings.
We have a collection of fabric flower sashes, corsages, bouquets and
boutonnieres, which we make with ribbon, vintage buttons and other fun
elements.

What does your toolbox look like?
It is packed with anything and everything we might need on-site for an
event. Wire, tape, ribbon, pins, glue-dots, scissors, clippers, etc.

What tool in your toolbox can’t you live without?
Very sharp scissors.

What’s your favorite flower?
It is too hard to pick just one, maybe ranunculus or fritillaria.

Contact Information:
718.640.7872

www.quatrecoeur.com

Centerpiece


Bouquet of orchids & callas.


Bouquet of garden roses, dusty miller and cattleya orchids.


A beautiful tablescape.




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Comments

  1. I love Quatre Coeur! Great interview!