Why You Cannot Compete On Price by Alison Ellis
If you ever feel the pressure to lower your prices to “compete” then today’s video is for you. It’s easy to fall into the trap of reducing your price to win a job, but if you’re reducing your price you may be in a race to the bottom….and that leaves you with nowhere to go, […]
What Happens When Flower Friends Get Together by Lauren Wiebe
Every floral designer knows they are blessed on those rare moments when we get to design purely for ourselves. Wanting to experience that joy before heading into the busy wedding season ahead, I gathered a few of my local flower friends together for a design day – with a twist. The 4 of us (myself, […]
How to be the most valuable floral designer at your company by Alison Ellis
Can a single rose really derail your business? When you look at the numbers, the answer is definitely, yes. In fact, when you hear the case I’m about to present you might want to sit down. My inspiration when I made today’s video was “How to be the most valuable floral designer at your company”. […]