flirty fleurs floral industry blog

Pricing Mistakes Florists Make by Alison Ellis, Part 1 of 4

This video is the first in a 4-part series about Pricing Mistakes Florists Make. Today’s video is about understanding what it really takes to create a quote and making sure you take the time to do it right. Check out Floral Artistry Courses here: freshevents.floralartvt.com Including Flower Boss. A free training course to help move […]

Fabulous Florist :: Fleurie Flower Studio, California

Your name: Laurie Garza Your Business name: Fleurie | Flower Studio Your Location: Reedley, CA How did you start your business and how many years have you been in business? I started my business after years of wanting to be more involved in the flower world. I officially started my business in 2010. After getting […]

Robyn Rissman of Bare Root Flora

Five years ago this month, Valentine’s Week to be exact, I met Robyn Rissman of Bare Root Flora. At the time Robyn worked for a flower shop in Denver with Chuck Graham and Chuck had asked if I could freelance for Valentine’s Week. The week was insanely busy, but we all had lots of fun […]

Where Should I Advertise by Alison Ellis

As small business owners our ad budget is precious. Florists can really struggle with the decision of where to devote our ad budget, but are you neglecting the most important aspect of your ad strategy? Click to watch my video on where you really want to focus your advertising efforts…it may not cost you a […]

Care & Handling of Roses

Mayesh Wholesale sent out this email about proper care & handling of roses. Yes, it was intended for this week of Valentine’s insanity, but I think it is useful information year round — especially with Wedding Season quickly approaching! The night(s) prior to your roses arriving prepare buckets with water and stage inside your cooler. The […]

Ask The Expert :: Graphic Designer Kimberly Schwede

Good Monday Morning! Today we have a special treat for all of you, an interview with Graphic Designer extraordinaire, Kimberly Schwede! Kim is the amazing art director who designed both issues of Flirty Fleurs Magazine, plus my book Bella Bouquets, and many of the graphic images you see here on the Flirty Fleurs blog. ‘Tis […]